Scott Hall, an expert in digital marketing for small to medium-sized companies, has released a new guide on ScottHall.co to help business owners improve the effectiveness of their email marketing ...

CEO, Founder and Manager at Hot Dog Marketing helping businesses prepare for their next phase of growth with comprehensive marketing. For anyone who may be in charge of email marketing, digital ...

New York, Dec. 26, 2025 (GLOBE NEWSWIRE) -- Optimove, the creator of Positionless Marketing, today announced the next evolution of its Email Marketing Solution, significantly enhancing the creative ...

Forbes contributors publish independent expert analyses and insights. Geri Stengel writes about the success factors of women entrepreneurs. Martha Bitar, CEO and cofounder, and Rebecca Shostak, CBO ...

When resources are tight, creativity becomes your most valuable asset in marketing. In this challenge lies an opportunity to innovate, stand out and boost marketing ROI. Storytelling is a crucial ...

In this article, we will take a look at the 20 most creative email newsletter ideas for corporations. If you want to skip our detailed analysis, you can go directly to the 5 Most Creative Email ...

It is one of the oldest and most effective modes of direct communication with your customer. It is also one of the highest ROI generating digital communication channels, generating over $42 for every ...

Email is a core component of many companies' marketing strategies, and its success depends on how effectively you can grow and maintain your subscriber list. The more people who opt in to receive your ...

CTO Stephan Pretorius explains how WPP has been through a reflective process that asks the question: what does creative marketing look like when AI can create content? WPP describes itself as ‘The ...

Looking to improve email performance, but unsure how you compare to your peers? Without competitor data, gauging where you stand can be difficult.With this paper from Silverpop, an IBM Company, ...

Picture three email campaigns. The first is poorly written, with broken links. The second has a fancy design, but it renders so badly that half the recipients can't see the offer. The third has great ...