SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, today launched Creative Optimization, its new product that provides marketers ...

NEW YORK--(BUSINESS WIRE)--Purposely.ai today announced the results of an AI-backed, creative analytics pilot yielding notable improvements in Facebook advertising performance. Purposely.ai’s ...

Australia’s top-ranked WordPress agency expands to the US, focused on website performance, post-click optimisation, and ...

Claire Rozain is CEO of RZain Consulting. We talk a lot about AI-generating creatives. But the real opportunity? Teaching AI - and our teams - to understand what works, and why. AI for now is really ...

The death of an ad, like the end of the world, doesn’t happen with a bang but with a whimper. If you’re paying attention, you’ll notice the warning signs: click-through rate (CTR) slips, engagement ...

WHOOP, the human performance company, announces a landmark creative partnership with acclaimed designer Samuel Ross MBE, who ...

Dancing has always been, and always will be, something that brings me immeasurable joy. Growing up, my parents would throw neighborhood parties whenever the mood struck, playing record after record of ...

TAIPEI, May 16, 2025 /PRNewswire/ -- Acer today announced powerful new 14-inch Predator gaming laptops designed for gamers and creative professionals. With a set of high-performance components, ...

Experience a creative performance that brings together a variety of hit songs in a single seamless mashup. Watch as familiar ...

Taylor will receive the honor at Variety's 10 Director to Watch & Creative Impact Awards brunch on Jan. 4. Taylor will be recognized for her standout performance in Paul Thomas Anderson’s “One Battle ...