IT Cosmetics is a makeup and skin care brand best known for its fan-favorite complexion products—namely its CC+ creams (basically, the midpoint between tinted moisturizer and foundation). What many ...

Cruelty-free makeup can be found right in your drugstore. These 7 cosmetics are animal-approved and won't break the bank. I’m a stickler for cruelty-free makeup. I simply won’t purchase or use any ...

CoverGirl cosmetics wants to help end testing on animals, and its products are now certified as "cruelty free," the beauty giant announced on Monday. "Consumers expect brands to be leaders for ...

The cruelty-free cosmetics brand is calling on ‘petfluencers’ for its AI: Animal Intelligence campaign, celebrating the joy, ...

You buy only free-range eggs and grass-fed beef. You walk dogs at the local shelter and you even donated to a wildlife trust on behalf of a baby elephant last year. You care about animals, so you want ...

e.l.f. Cosmetics launched a clever campaign that gives a whole new meaning to AI: Animal Intelligence. Featuring beloved social sensations Luna the Mini Cockapoo, Venus the Two-Faced Cat and Blue ...

According to DoSomething.org, “Over 100 Million animals are burned, crippled, poisoned, and abused in US labs every year.” While countries such as a India and the European Union have already banned ...

Covergirl just made itself look good. The beauty giant announced that it has eliminated animal testing from its products and from every step of its production process. While plenty of smaller cosmetic ...

Finding completely vegan and non-toxic beauty products was once like finding a needle in a haystack. Throw in Black- or women of color (WOC)-owned makeup brands and cosmetics, and the results are ...

CoverGirl cosmetics wants to help end testing on animals, and its products are now certified as "cruelty free," the beauty giant announced on Monday. "Consumers expect brands to be leaders for ...

SACRAMENTO, Calif.--(BUSINESS WIRE)--California lawmakers approved Senate Bill 1249, the California Cruelty-Free Cosmetics Act, sending the bill to Governor Jerry Brown’s desk for his signature. The ...