At first glimpse, many companies seem to have effectively integrated social business technologies into their marketing processes, customer relationship strategy, and partner programs. However, upon ...

MELVILLE, N.Y.--(BUSINESS WIRE)--Verint ® Systems Inc. (NASDAQ:VRNT) today announced that it has extended its customer engagement optimization portfolio with the addition of a market-leading, ...

Small businesses work tirelessly to attract new customers, but putting in the effort to retain those customers is just as important. However, it can be hard to keep track of all of your customers and ...

A few years ago, I penned what I believe is still one of the most concise and clear definitions of social business: While the original publication of the definition received a lot of positive feedback ...

The elimination of decades of inadequate communication channels will suddenly unleash a tide of many opportunities, as well as challenges, for most organizations.As Web 2.0 applications move more ...

Growing a brand presence requires understanding the customer and putting their needs first. Customer advocacy transforms customers into brand advocates willing to vouch for and promote products and ...

It’s important for humans to be part of a community — vital even. Communities have been behind the scenes throughout human history, synthesizing and refining our visions of the future. Naturally, ...

As regulation and platform policies make it more difficult to track people across the internet, it has forced companies to rethink how to understand and get to know their customers. If they can’t ...

A CRM (customer relationship management) is a single software platform that allows businesses to manage and monitor customer relationships with both current and potential customers. With a good CRM, ...

Customer retention is one of the most effective ways to achieve business success, but turning customers into repeat buyers isn’t always straightforward, especially if you don’t leverage ...

MELBOURNE, Australia--(BUSINESS WIRE)--Hansen Technologies (ASX:HSN), a leading global provider of software and services to the energy, water and communications industries, is pleased to announce the ...