In today’s on-demand retail market, customer loyalty is a highly prized commodity that is hotly sought after and easily lost. With increasingly aggressive competition between retailers — and a variety ...

Americans have become increasingly aware of the need for energy efficiency at home, at work and in between—especially during peak periods. With that awareness has come a growing willingness for energy ...

It is well-understood that acquiring a new customer can be significantly more expensive than keeping an existing one. For instance, recent research by Monetate found that an e-commerce customer who ...

A customer loyalty program shouldn’t focus on your brand preferences — it should be all about the customer. Omnichannel loyalty programs can be one of the most successful tactics for boosting revenue ...

In today's economy, customer loyalty is highly sought after. With intense competition among retailers, brands don't want to just retain and reward customers, but also keep their brand relevant and ...

One thing all businesses can bank on in the future is that things will be more uncertain and unpredictable than ever before. From global pandemics, to the resulting supply chain and employment issues, ...

BOSTON--(BUSINESS WIRE)--Kitewheel, the leading solution provider for customer journey orchestration and analytics, today announced its new Journey as a Service (JaaS) offering, an expansion of its ...

COLUMBIA, Md.--(BUSINESS WIRE)--Merkle (www.merkleinc.com), a leading technology-enabled, data-driven customer experience management (CXM) company, has released its 2021 Loyalty Barometer Report. This ...

For companies willing to reimagine the traditional transactional nature of their B2B relationships, a loyalty program represents an important growth opportunity. But in this regard, B2B customers can ...

Opinions expressed by Entrepreneur contributors are their own. Great companies don’t just win new customers, they bring them back for more. Right now, building relationships with current customers is ...

With the IT spending slump showing no undisputed signs of recovery, solution providers have been wracking their brains trying to strengthen their relationships with existing clients. Why? According to ...