Surveys are a major part of a voice of the customer (VoC) program. Here are some considerations — and questions — you should consider. Companies that don’t measure the impact of Voice of the Customer ...

When it comes to customer experience and marketing strategies, being able to create effective customer surveys is a pivotal skill. These surveys serve as valuable touchpoints for businesses to gather ...

One of the most often requested features we get (and refuse to implement) at Promoter.io is the ability to add additional questions to a survey (beyond the two-primary questions). This topic has led ...