NEW YORK--(BUSINESS WIRE)--Zeta Global (NYSE: ZETA), the AI-powered marketing cloud, today published a Forrester Consulting Opportunity Snapshot, “Marketers Must Shift Their Understanding of Customer ...

Forbes contributors publish independent expert analyses and insights. I teach growth leaders how to grow revenues, profits and firm value. I recently led several executive panels at the Customer ...

Driving customer value isn’t just about external focus. It also requires empowering our employees. When every employee is equipped with the right information and tools—increasingly AI-enabled—they’re ...

Your key metrics—or key performance indicators (KPIs)—are there to tell you how well you're meeting your customers' expectations and gaining conversions. One of the most important metrics to measure ...

There are two types of customers: those who buy and those who keep coming back. Success in ecommerce, and retail in general, depends on the latter. For VCs backing ecommerce upstarts, exponential ...

Across service companies worldwide, functions like Sales, Professional Services, and Technical Support are converging on a common goal: Customer Success (CS). Increasingly, CS is recognized not only ...

HelloFresh's new strategy focuses on increasing Average Order Value from long-term customers and reducing costs through logistics and automation investments. Despite a competitive market, HelloFresh ...

Steps CMOs can take to become more successful in delivering customer experiences that add value for both the customer and the organization. CMOs want to make CX investments that will drive the most ...

CableTV.com has released its annual customer satisfaction awards. Spectrum secures bragging rights in multiple categories. DRAPER, UT, UNITED STATES, January 5, 2026 /EINPresswire.com/ — CableTV.com ...

Both customers and service providers must grasp the difference between a technology “deployment” and an “installation” to avoid shortcomings in security system usability, reliability, and operational ...