Hiroshi Nittono receives funding from The Japan Society for the Promotion of Science (JSPS). This study was supported by JSPS KAKENHI No. 23330217. However, why cute things attract us and how they ...

Every once in a while, the internet delivers a creature so cute that everyone collectively questions reality. This time, it’s a Call Duck. He lives inside a house and is obviously a house Call Duck.

London - Cats in leather jackets, polka-dot pinafores and pastel-coloured cartoons only begin to explain the aesthetic of Japan's culture of kawaii. Roughly translating as “cute”, kawaii describes the ...

We may earn a commission from links on this page. "Kawaii". In Japanese, it means "cute" or "adorable". The word was adopted by Westerners enamored with Japanese culture. But it's gone mainstream, and ...