Synthetic data – artificial data that closely mimic the properties and relationships of real data – are not a new concept but technological advances have led to great optimism about their potential ...

Laboratory technician at work using AI to enhance image analysis. Image by Proofig AI (with permission). Laboratory technician at work using AI to enhance image analysis. Image by Proofig AI (with ...

Dan Ariely and Francesca Gino are two of the biggest stars in behavioral science. Both have conducted blockbuster research into how to make people more honest, research we've highlighted on Planet ...

Historically, medical research has been male-dominated in terms of subjects as well as researchers, even though women make up half of the world’s population. As a result of this gender bias, insights ...

An iPhone displays Google AI Mode, an experimental search mode that uses artificial intelligence and large language models to generate interactive search results, on March 24, 2025. (Smith ...

Opinions expressed by Entrepreneur contributors are their own. Qualitative research has become an integral part of market research in the past few decades. Businesses have recognized the value of ...