China-based mobile games publisher Yodo1 has launched its brand new data platform for IP and licensing, called IPVerse.

Adobe today (Feb. 20) announced the general availability of an offering that enables brands and publishers to better partner for first-party data collaborations, per details shared with Marketing Dive ...

NEW YORK & LONDON--(BUSINESS WIRE)--Permutive, a privacy-safe audience platform for publishers and advertisers, today announced streamlined, efficient access to standardized publisher first-party data ...

Pyth Network and digital banking plaform Revolut are focused on enabling the future of mainstream finance. As the boundaries between traditional and decentralized finance blur, Revolut—a global ...

NEW YORK--(BUSINESS WIRE)--Polymarket, the world’s largest prediction market, and Dow Jones, a global provider of news and business information and a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS ...

ArcSpan, the leading publisher-first audience monetisation platform, today announced it has raised USD$5.2m (£3.4m) in a Seed Extension round. The capital will support ArcSpan's mission to help ...

“Just make this little tweak to your page.” With the clock ticking on third-party cookies, publishers will soon be the only part of the ad ecosystem with direct relationships with their readers.

Leading AI companies such as OpenAI, Google and Meta rely more on content from premium publishers to train their large language models (LLMs) than they publicly admit, according to new research from ...

Vox Media is close to making more money from first-party audience targeting than from third-party targeting mechanisms. This year, Vox expects that the majority of its audience line items will be ...