“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Steve Silvers, SVP product, GM customer ...

Design thinking is critical for developing data-driven business tools that surpass end-user expectations. Here's how to apply the five stages of design thinking in your data science projects. What is ...

In today’s world, companies in the pharmaceutical manufacturing sector and beyond have to become increasingly aware of the scrutiny of their data. Due to rapidly evolving business models, ...

First-principles thinking empowers agility and innovation, but only when people know you appreciate the lessons as much as the triumphs. And with each challenge presented and each answer revealed, you ...

As an American ad tech CEO working for a UK-founded company, I’ve heard countless stories from peers about the challenges of cracking the European market. But is the way we approach data-driven ...

The expert team at Freeform Dynamics offer news and views on the latest hot topics, and pragmatic advice based on real-world experience and meaningful research studies. The traditional ...

Organizations across the entire healthcare ecosystem have been betting big on AI. The excitement is justified. Implementing these technologies can save a lot of time and money to do a lot of wonderful ...

Great business presentations go beyond facts and data. They do not just inform; they transform. Whether the subject matter is winning over a policy panel, steering a strategic initiative or ...