In late May, Endeavor CEO and Hollywood powerhouse Ari Emanuel told the Freakonomics Radio podcast that generative artificial intelligence (AI) will be an important tool for creators, but added: “Do I ...

Of course, we know what the word creativity means. Intuitively. But imagine being asked to define it. Now the task becomes more difficult. A new paper by Cornell professor Robert Sternberg takes a ...

For this next episode in our Forbes video series on The Evolution of Creativity and Creative, I spoke with Victoria Lozano, Chief Marketing Officer at Crayola. This was a different take on the series, ...

In partnership with Torpedo, we surveyed 179 B2B marketers about the state of creativity and interviewed four senior marketers with expert knowledge of creativity in B2B. Content, Creative & Campaigns ...

Brady Gilliam is the founder of the Gilliam Writers Group, a Brooklyn-based firm that specializes in improving people’s writing. When it comes to skills that employers look for in potential employees, ...

Graham Greene wrote 25 novels, several collections of short stories, and numerous plays and memoirs. Few people would associate him with “creative blockage”. Yet in his 50s that is what he experienced ...

Organizations today crave more creativity, but why aren't they getting it? Most companies attribute creativity as the key ingredient that fuels big ideas and opens new doors to success. Despite this, ...

Creativity is a wonderful word, but it can mean (wildly) different things to different people. Creative agencies dread the client brief “we need something creative on this one”. As opposed to what ...

LAS VEGAS--(BUSINESS WIRE)-- Today, at Adobe Summit – the flagship digital experience conference – Adobe (Nasdaq:ADBE) unveiled a suite of product innovations that drive Customer Experience ...