At a recent stay at the Element Edmonton West, I was pleasantly surprised by the property's sleek, Scandinavian-style design flair and its clear commitment to sustainability. But Element isn't sitting ...

The marks, if cropped, should be done in such a way that clearly identifiable elements remain visible to help ensure the integrity and recognizability of the mark. The mark should not be cropped in ...

Opinions expressed by Entrepreneur contributors are their own. It is a common misconception that a company’s logo is the same as its brand. Unfortunately, branding and marketing are not that simple.

There are a dozen or more ways to handle the process of designing a logo for a business. For example, you can do it yourself as the entrepreneur behind the company; hire a firm or a freelancer to ...

Marriott International, Inc.® (NASDAQ: MAR) today announced is the opening of Element Chandler Fashion Center, which marks the debut of the eco-conscious brand in Arizona. Element Chandler Fashion ...