And how harnessing the power of design shaped the company’s global strategy. As the former CEO of PepsiCo, Indra Nooyi played an important role in shaping the company’s global strategy. She shifted ...

Are you a creative or inventive person? Or would you like to be? Would you like to harness your creativity to solve problems for your company or for society? Would you like to add design-driven ...

Learn to thrive when the answers aren't obvious. Design Thinking Leadership is a program for incoming first-year students who are interested in innovation, creativity and entrepreneurship. You'll ...

Higher education has entered into an era of transition. Changing student demographics, rapidly evolving stakeholder demands, and new technologies are requiring universities to reconsider abiding ...

Most businesses struggle with innovation, not because they lack ideas, but because they lack a clear and effective process. Great ideas don’t emerge in a vacuum. They require structure, iteration, and ...

In recent years, more and more technology teams have opted to leverage design-thinking principles when building new software and tools. With a heavy emphasis on empathy and creativity, the multistep ...

The BBA Strategic Design and Management program prepares new generations of creative thinkers to leverage cutting-edge practices in design-led research, strategy, and systems thinking, enabling them ...