Design thinking is playing an increasingly significant role in the business world. Companies doing some of the most innovative work, such as Apple, Amazon, and Google, use this approach to help solve ...

The high-touch, enterprise sales process needs a lesson from design thinking: Align yourself around your customer’s journey, and develop tools and training that create a more consultative experience ...

The design thinking process is a two-pronged approach that involves both empathetic ideology and a process that aims to find the best possible solution for gaps in the market or problems in a given ...

It is clear that digital transformation is reinventing business practices. In today’s world, technological capabilities are constantly improving and in order to keep up, organizations must be agile ...

But how does one learn the Design Thinking methodology? Look no further than the New Products and Services Lab. This 10-week course partners student teams with companies to solve a real-life business ...

Building a customer-centric future is more important now than ever. Agile CX designs that can keep up with changing customer preferences are essential. The race to customer experience (CX) excellence ...

With their dreary corridors, impersonal rooms and chemical odors, hospitals often evoke powerful sensations of discomfort and anxiety among patients and visitors. However, the transformation of one ...

As someone who had never taken a d.school class, when I heard the words “design thinking” they seemed to conjure a single image of rainbow Post-its. On the Post-its floated buzzwords that meant little ...

At a recent teaching conference in Richmond, Virginia, a session on “design thinking” in education drew a capacity crowd. Two middle-school teachers demonstrated how they had used the concept to plan ...