The more angles that you can look at your customers, the better. After all, if even they don't know why they do what they do, it’s unlikely you will either. Steve Jobs famously said that to be ...

A powerful tool in engineering product design as well as Information Technology is what is known as the Voice of Customer (VOC) assessment [5]. While there are many different tools associated with ...

In today’s hyper-competitive marketplace, customer feedback is more than just a measure of satisfaction—it’s a roadmap for growth and an opportunity to build a thriving community around your brand.

Listening to your customer has always been a strategic imperative. With countless options just a click away, consumers are gravitating toward brands that make them feel cherished and involved.

Max Soloshchanskiy is a partner at Soloway Group, an investor and an advisor to technology startups and Fortune 500 companies. Creating a seamless customer experience (CX) is crucial for successful ...

Understanding customer feedback is important to improve products and services, enhance customer satisfaction, and drive business growth. Several customer feedback analysis tools have emerged to help ...

Sprint: Did you know we have an online conference about product design coming up? SPRINT will cover how designers and product owners can stay ahead of the curve in these unprecedented times. When a ...

Banks often struggle to get a unified voice of the customer across channels, including feedback from call centers, chatbot messages, social media and branches. Much of the data they collect is siloed ...