Dentsu Aegis Network (DAN), whose agencies have long been proponents of developing proprietary advertising and media attention metrics, has announced it is working with TV audience measurement firm ...

Developing and changing your brand image, or even just changing where you focus on your brand, can be challenging. Social media and digital marketing offer companies more tools than ever before to ...

In mid-2016, we set out to create a funding mechanism in UNHCR that would encourage innovation across our 130 operations worldwide. With displacement becoming increasingly complex and causing untold ...

The Kyligence Zen intelligent metrics platform, now generally available, addresses the problem of inconsistent data metrics throughout an organization that can hinder data analysis initiatives.

Developing and implementing consistent, actionable performance metrics for your Application Development and Maintenance and Testing program is one of the best ways to ensure you get value for money.

There is a huge problem with trying to increase productivity in functions, processes and in business teams. Measurements of productivity look at the efficiency of a task. The assumption: if companies ...

I am working with my leadership team to implement a strategy of collaboration between IT and our business partners. I’ve read your article “Run IT as a business — why that’s a train wreck waiting to ...

The U.S. faces increasingly sophisticated cyber threats, such as the 2019 SolarWinds security breach. To mitigate these threats, DOD is continually developing new software-based capabilities. In ...

The Cloud Security Alliance (CSA) today published "Improving Metrics in Cyber Resiliency," a whitepaper designed to help businesses develop metrics to measure security threats before they escalate, ...