Small business success depends not only on a great idea but also on a great strategy for making that idea profitable. What prompted you to launch your small business? If you’re like most entrepreneurs ...

In a world where companies contribute a significant amount of waste, the need for sustainable change has never been more pressing. This transformation must begin at the top, with CEOs and senior ...

Editor’s note: This is the first article in a six-part series. The second part, which covers firm strategy, is also in this issue. “Change always comes to us from the outside in, forcing us to react, ...

A value proposition articulates why customers should choose a company’s product or service over competitors’. The absence of a clear value proposition is a critical pitfall that can lead to a business ...

A business plan is a strategic blueprint that describes how the franchise unit will be operated and managed to achieve success. The plan should encapsulate the franchisor’s broader strategy while ...

Starting a new business can be very exciting. Working for yourself and creating something new—not to mention making a lot of money—is a prospect many people toy with but may never realize. That's ...

PRODUCTION - 28 March 2025, Berlin: Prototypes for street lamp caps stand on a table in the workshop of artist Alona Rodeh. The designer creates these "headgear" to reduce light pollution in the city.

Traditionally, medtech companies have utilized a sales-based model, but many of them are now transitioning to recurring-revenue models like subscription-based services or device-as-a-service. The need ...

Founded in 2009, HITI transitioned smoothly into cannabis sales post-legalization in 2018, leveraging its strong customer base from cannabis accessories. The discount club model similar to Costco's ...