The interlocking NC logo, once primarily used for athletics, now represents the entirety of the university. That decision didn't come cheap.

Ikea has had the same instantly recognizable logo since the 1960s, with big blue block letters nestled inside a yellow oval that sits inside a blue box. But today, Ikea is announcing a change designed ...

In the fast-paced landscape of marketing, the concept of a brand extends far beyond the visual appeal of logos and names. As founder and chief marketing officer of a content, SEO and inbound agency, I ...

Porsche on Thursday revealed a revised design for its iconic crest logo that will start appearing on the automaker's vehicles starting in late 2023. The basic design hasn't changed but elements have ...

For marketers, a lot is being said about the Cracker Barrel rebranding fiasco. The restaurant chain is the latest brand to be criticized by its customer base over changes to its logo and offering ...

As brand visibility grows, so does the risk of bad actors exploiting your company’s name and logo online. Fake websites, impersonator accounts and counterfeit listings can erode trust quickly, and ...

Digital agency RedComm has refreshed its logo after 20 years. This comes as the agency understands that change is inevitable and recognises that agencies are "always required" to implement changes ...

NEW YORK--(BUSINESS WIRE)--H.I.G. Capital, LLC ("H.I.G."), a leading global private equity investment firm with $28 billion of equity capital under management, is pleased to announce that its ...

Nissan has revealed its first new logo in 20 years, which looks to connect the brand’s “rich heritage” with a digital future. Featured stories are for members only. Become a member for £4 per month or ...