India’s job market has witnessed a spike in the demand for skilled entry-level digital marketers, despite a slowdown in other job roles for freshers, a report by Kraftshala claimed. The job platform ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

A study released by R.R. Donnelley & Sons Company (RRD) reveals that 91% of marketers with print marketing programs are embracing strategic integration of print and digital channels in 2024. Of those, ...

Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...

No clickbait headlines. Just straight talk and practical frameworks that marketers can apply right away—whether they’re a solo founder running a Shopify store or a team lead inside a growing agency.

Digital marketing uses online platforms to promote products; key types include SEO and email marketing. Challenges for digital marketers include high competition and increasing privacy regulations.

Long gone are the days when traditional print and broadcast media were considered king; instead, we've witnessed a seismic shift towards digital platforms, the power of social media, targeted online ...

Digital marketers and advertisers have been bracing for a cookieless future that now seems less imminent. Following Google’s announcement that it would delay the phase-out of third-party cookies and ...

Overview: Digital marketing books help build strong foundational knowledge that goes beyond fast-changing tools and platforms ...

In a previous article, How To Make A Video Go Viral, I mentioned research that shows videos that evoked the emotion of hilarity, inspiration, astonishment, and exhilaration tended to be shared the ...

Growth was broad-based, driven by resilient consumer demand and the continued migration of budgets toward ecommerce, quick commerce, social and video. On paper, the system looked healthy. And yet, ...