The marketing space has seen some of the highest rates of change and disruption in the last decade. It’s an exciting industry to be in—but that also makes it challenging. Whether you’re on the cusp of ...

Overview: Digital marketing books help build strong foundational knowledge that goes beyond fast-changing tools and platforms.The right reads sharpen skills acr ...

Skillful digital marketing can influence opinion leaders, politicians and the general public to push for changes that’ll benefit your nonprofit’s cause. Many discussions on social issues and awareness ...

It doesn’t matter how great your product or service is, if you can’t market to the right people, nobody will use it, making a solid marketing strategy a must. A winning digital marketing strategy can ...

For online sellers, successfully growing your brand is the key to success. One of the biggest benefits is appearing higher on search engines, but it can be tricky knowing where to start when it comes ...

GoDaddy now offers extensive tools and educational resources for small business marketing. Focusing on brand identity is crucial – voice, style and values over logos and colors. Leveraging AI and ...

In today's online world, digital marketing is essential and is an effective way to promote your business online. No matter your company size, it's one of the best ways to grow your business, and you ...

Opinions expressed by Digital Journal contributors are their own. Successfully reaching your audience online requires more than just a single platform or channel. To maximize your marketing efforts, ...

Digital marketing is helping even the smallest companies attract new business, and its future looks bright. With artificial intelligence transforming how marketers create content, analyze data and ...