Direct mail solicitations from card issuers declined in the first quarter as economic concerns prompted banks to curtail offers to subprime borrowers, according to data from Synovate, the New York ...

While the economy had stunted credit card direct mailings in the past year, mailings will pick up again after the Credit Card Accountability Responsibility and Disclosure Act of 2009 goes into effect ...

PostcardMania reports growth in 2025 across multiple sectors, led by renewed demand for traditional direct mail and accelerated automation.

CLEARWATER, Fla., Aug. 28, 2025 /PRNewswire/ -- PostcardMania, the $119 million marketing technology firm with over 395 staff, is pleased to announce the launch of its native direct mail integration, ...

In an effort to manage advertising dollars, many businesses are using email marketing campaigns instead of traditional direct mailings, according to GartnerG2, a research service from Gartner, Inc.

Which elements in direct mail pieces are most likely to spur people to take action? What types of images in direct mailings do people find most appealing? To find out, researchers at Lob and Compere ...