In our lifetimes, we encounter hundreds of thousands of faces. Each person's unique exposure to faces largely determines their "face space"—a model of how we encode, perceive, and remember the faces ...

The amount of the discount may be less important than the numerical value of the farthest right digit, explains a new study from the Journal of Consumer Research. Keith S. Coulter (Clark University) ...

Distortion, originally considered an undesirable side effect of overloading audio equipment, has become a key element of countless genres of modern music. The history of distortion truly begins in the ...

From the cigar nestled in the brickwork to 'The Dress', many optical illusions have left viewers around the world baffled over the years. But the latest illusion is arguably one of the most bizarre, ...