Dianna Gunn built her first WordPress website in 2008. Since then, she's poured thousands of hours into understanding how websites and online businesses work. She's shared what she's learned on blogs ...

In the late 1990s, I built my first e-commerce site with a do-it-yourself tool, and it worked. The sales started coming in. What I did not realize at the time was that the site lacked several elements ...

Is social media/Web 2.0 for retail just hype or an essential part of doing business in the 21st century? Web 2.0 includes leveraging social commerce on Web sites, blogging/podcasting, and ...

Whether your e-commerce operation involves selling an entire catalogue of items, a small collection of goods or even just one product, the simple reality is that unless people buy the items for sale ...

Amazon may have a market cap of more than $1 trillion, but Finbarr Taylor, CEO of Y Combinator-backed startup Shogun, said the e-commerce giant is “kind of dropping the ball.” Specifically, he argued ...

An increasing number of consumer-packaged goods (CPG) companies are shifting to the direct-to-consumer (DTC) e-commerce model, thus bypassing retailers as middlemen. As a result, brand manufacturers ...