The magical Elf on the Shelf watches over kids and lets them know Christmas is coming — which means parents make a mad dash each night to rearrange their special friend before dawn. Not an easy task!

Which Elf on the Shelf set is best? An Elf on the Shelf has the most important job of the holiday season: sitting, observing and reporting back to Santa. When your child adopts an Elf on the Shelf, ...

If you have a scout elf who is ready to try some magic, print off this free printable Elf on the Shelf Magician Props set. An easy to setup idea for fun with your elf. Make elf planning simple with ...

Uh oh! Did your elf get touched? This free printable Elf on the Shelf touched letter helps fix the magic with a sprinkle of cinnamon, warmth & Christmas cheer! If you’ve ever heard, “Mom, I touched ...

As December days tick closer to Christmas, many families are searching for fresh ways to keep the Elf on the Shelf magic alive. For parents who feel like they’ve already tried it all, coming up with ...

Santa’s sneaky elves donned in red suits with crisp white collars have been making chocolaty messes on kitchen counters and dangling dangerously from Christmas tree branches — all while unsuspecting ...

We are a nation divided. The subject is often so contentious, people avoid bringing it up in conversation. I’ve seen eyes and arms twitch at the sheer mention of his name. Sometimes the only way you ...

Chanda and Christa have transformed a simple family tradition into a global storytelling universe. Their leadership has earned them accolades such as Ernst & Young Entrepreneurs Of The Year 2023 ...

What began as a moment of childhood curiosity has evolved into one of this year’s most heart-warming digital success stories. UK based entrepreneur, and mother of four, Kirsten Boisvert, has ...

Editor’s note: This story may contain spoilers for prying little eyes! The magical Elf on the Shelf watches over kids and lets them know Christmas is coming — which means parents make a mad dash each ...