Traditionally, Web analytics of on-site behavior and email metrics have peacefully co-existed in separate silos. Once a message gets its audience to a site, many email marketers believe their work is ...

ATLANTA--(BUSINESS WIRE)--Today, Intuit Mailchimp (Nasdaq: INTU), the global leader in email marketing and automation*, announced the release of over 150 new and updated features to its platform to ...

SAN FRANCISCO--(BUSINESS WIRE)--Keen IO, the data analytics platform company, today announced it has partnered with SendGrid, a leading customer communication platform that drives engagement and ...

TL;DR: Analyze the emails you send with Email Tracker, a plugin for Gmail that monitors your opens, clicks, and more, and it’s only $44.99 (reg. $180) for life. Don’t go into your inbox blind. Email ...

Google announced two new features in Google Analytics updates that aid how users manage the administration of reports. It issued a redesign of the administration page and an email scheduler update.

LinkedIn now offers email analytics for newsletters, providing data on email sends and open rates. LinkedIn added new email metrics for newsletter publishers. New data include emails sends and open ...

In today's fast-paced world, email continues to be a primary means of communication for businesses and professionals. With the sheer volume of emails being sent and received daily, it's essential to ...

HubSpot and Mailchimp are two of the most popular and powerful email marketing platforms. Both solutions offer a variety of marketing tools and features including campaign automation, audience ...

Every time you open an email, someone may be watching, because hidden within it could lie a tracking pixel—one of the most potent marketing tools today. When you open an email, it quietly pings the ...

If you get Google’s Analytics emails, you may have already gotten the word. But ICYMI, Google has once again reminded us that Universal Analytics (UA) will stop processing data on July 1. What’s new ...

Revenue from email marketing is expected to exceed $10 billion by the end of 2024, a Statista report shows. Email connects you with your prospects like no other channel, but it’s also highly ...