Rocket CRM has released a set of enhancements to its marketing automation system within its customer relationship management ...

Email marketing is a powerful way to connect with customers, but it works best when the right messages reach the right people ...

'ZDNET Recommends': What exactly does it mean? ZDNET's recommendations are based on many hours of testing, research, and comparison shopping. We gather data from the best available sources, including ...

Structured emails boost clicks, conversions and long-term business growth. Great subject lines and CTAs can make or break campaigns. Personalization and automation help send the right message at scale ...

That's why customer lifetime value (CLV) has become a strategic priority for high-performing businesses. And with AI-driven ...

London, England / / August 27, 2025 / AmpiFire Key Takeaways Content marketing automation saves valuable time by handling ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Inboxes can be crowded, chaotic spaces, full of voices competing to get your attention. The best email marketing cuts through the noise to reach consumers in ways that feel personal. To celebrate the ...

Segment your audience before you launch. Choose curiosity and clarity over clickbait. Time it like a campaign, and personalize at scale. Use proof, metrics and social validation. Respect the inbox — ...

In digital marketing, email is decidedly old school. However, despite its lack of newness and flashiness, the channel remains an effective and efficient way to engage audiences. An infographic (below) ...