A few years ago, when I started working on newsletters, most people thought email was dead. Social media, it seemed, was the way to reach people. But today, thanks in large part to the unknowable ways ...

Effective advertising almost always includes a robust email marketing strategy, regardless of the type of business. Emails are inexpensive to produce, yet they reach a broad audience efficiently.

Opinions expressed by Entrepreneur contributors are their own. It’s not fair, but it’s a fact: business-to-business (B2B) newsletters don’t get as much attention as business-to-consumer (B2C) emails.

For some, the world of email newsletter marketing is outdated. Many businesses are of this opinion because of the tremendous changes in social media marketing -- like the use of Instagram hashtags, ...

Opinions expressed by Entrepreneur contributors are their own. There’s a common adage you’ll hear marketers say: Spend as much time promoting your content as you do creating it. It applies to your ...

The CAN-SPAM Act requires marketers to provide customers with a way to opt out or unsubscribe from an email list. When a customer opts out you have to stop contacting him within 10 days from the ...

Opening your email inbox is rarely fun. According to a survey by research firm The Radicati Group, business users can now expect to receive as many as 140 emails every day. Some of those emails will ...

Log into Instapaper and go to instapaper.com/save/email. Copy the email address in the blue box. That’s your special Instapaper email address. Open the email you ...

Apple News is expanding its mail notifications with a new ‘Good Morning’ daily newsletter. Previously, users could opt in to receive email alerts from Apple News about select featured stories. The ...