Not all email addresses are worth adding to your list. Some can actually hurt your email marketing ROI. Here’s how to prevent that – and build a stronger relationship with your prospects. A good place ...

In love and in marketing, you have to learn to admit when a relationship isn't working—especially when the email subscribers you're attempting to woo are hurting your performance numbers. Email is a ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...