Doing Facebook for small business? It’s still alive, but the way it used to work is dying or nearly dead. Posting every day? That’s a fast track to burnout. Random boosts? Usually a waste of money.

Facebook isn’t dead—but the old ways of using it definitely are. If you’re still posting every day, relying on random boosts or waiting for organic magic, you’ll end up burnt out and disappointed.

Building a professional online presence can feel overwhelming, especially when you’re juggling the countless demands of running a business. If you’ve ever wondered how to make your brand stand out on ...

Facebook still works for small businesses, but not in the old, exhausting way. Daily posting, random boosts, and waiting for ...

The good news for entrepreneurs and small companies promoting their businesses on Facebook is that Meta’s move to limit links on organic posts is currently just a test. The bad news is there’s a ...