Doing Facebook for small business? It’s still alive, but the way it used to work is dying or nearly dead. Posting every day? That’s a fast track to burnout. Random boosts? Usually a waste of money.

The good news for entrepreneurs and small companies promoting their businesses on Facebook is that Meta’s move to limit links on organic posts is currently just a test. The bad news is there’s a ...

As the COVID-19 pandemic wreaks havoc across the globe from a public health and economic standpoint, Facebook has stepped up to offer relief to small businesses suffering financial loss. The number of ...

Forbes contributors publish independent expert analyses and insights. John Hall covers entrepreneurial topics that help companies grow. Facebook business pages are essential because they offer more ...

In the ever-evolving landscape of social media, transitioning your personal Facebook profile or account to a business page is a crucial step for any entrepreneur, small business owner, or organization ...

Starling started Good Witch Cleaning with just a vacuum and $100 worth of supplies from a discount store. Within one year, she hired her first employee and managed impressive growth to about $500,000 ...

Facebook still works for small businesses, but not in the old, exhausting way. Daily posting, random boosts, and waiting for ...