Doing Facebook for small business? It’s still alive, but the way it used to work is dying or nearly dead. Posting every day? That’s a fast track to burnout. Random boosts? Usually a waste of money.

Meta Verified for businesses is coming soon and we finally have more details. Credit: Pavlo Gonchar/SOPA Images/LightRocket via Getty Images) Looking to finally get your company's Facebook Page or ...

This article was paid for by Meta. Setting up your business' social media accounts is only the beginning of the journey. Managing them over the long run — especially as a solopreneur or small team — ...

The good news for entrepreneurs and small companies promoting their businesses on Facebook is that Meta’s move to limit links on organic posts is currently just a test. The bad news is there’s a ...

In 2025, businesses face increasing competition, making a robust social media strategy more critical than ever. The key to standing out lies in adapting to the rapid evolution of digital platforms.