Today’s fish finders produce near photo-quality images of the bottom and structure. Not only can anglers see below, but the most advanced fish finders capture the action 360 degrees around the boat.

For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

Here, fishy, fishy! Every angler has muttered this phrase at one time or another, but beckoning fish can only get you so far—it helps to know with certainty that there are actually fish in the general ...

In a world where fish seem to possess a sixth sense for eluding even the most seasoned anglers, the best portable fish finders make it easier than ever to get something on the line. Designed to go ...

Things used to be so simple. I think that goes for everything in life, including fishing. Once upon a time, in a life and a place far, far away, we clambered down to the river bank and got on with it.

I’ve been fishing from a Hobie kayak for over 11 years, and when it comes to a fish finder GPS for a kayak, the Lowrance Hook Reveal 7 Splitshot is a rugged and reasonably-priced option. Lowrance ...

Thanks to NASA, we have Tang and Air Jordans. Thanks to kayak fishing tournaments, we have motorized kayaks, advanced fish finder technology and the Old Town Sportsman PDL 120 Pro kayak. Astronauts ...

RACINE - The U.S. Patent and Trademark Office has granted Johnson Outdoors a patent for the Humminbird Side Imaging technology. The approved patent protects Humminbird's Side Imaging sonar systems ...

RACINE - The U.S. Patent and Trademark Office has granted Johnson Outdoors a patent for the Humminbird Side Imaging technology. The approved patent protects Humminbird's Side Imaging sonar systems ...