The Web Funnel: A Powerful Growth Tool Most Digital Brands Are Using Incorrectly

In practical terms, Epic challenged Apple’s right to force developers into using its in-app payment system, opening the door for brands to steer users toward alternatives with different economics.
Dataquest

Dream11 built a funnel analytic tool for user behaviour at a large scale: Abhishek Ravi, CIO

With the Tata IPL currently going on, there is also a plethora of games available for users to download and play. Dream11 is an Indian fantasy sports platform that allows users to play fantasy cricket ...
Multichannel Merchant

Gupshup Launches Click-to-WhatsApp Ads Manager with Full-Funnel Attribution and AI-Powered Optimization

San Francisco, Aug. 7, 2023 — Gupshup, the world’s leading conversational engagement platform, today unveiled its latest product, Click-To-WhatsApp Ads Manager, a full-funnel tool that enables brands ...
PR Newswire

Gupshup Launches an End-to-End Platform for Ads that Click to WhatsApp with Full-funnel Attribution and AI-powered Optimization

SÃO PAULO, Aug. 3, 2023 /PRNewswire/ -- Gupshup, the world's leading conversational engagement platform today unveiled its latest product, Click-To-WhatsApp Ads Manager, a full-funnel tool that ...