Global linear TV advertising will continue its downward trend -- sinking 11.3% to $139.1 billion in 2026 from $143.9 billion this year, according to the World Advertising Research Center (WARC). The ...

It’s well known that, more than ever, consumers of video content are turning to digital and streaming platforms and watching it on screens of all sizes. It turns out it is now a global phenomenon — ...

LONDON--(BUSINESS WIRE)--Global TV shipments experienced a 2.1% year-on-year decline in the second quarter of 2025, according to new analysis from Omdia’s quarterly TV Sets Market Tracker. The drop ...

AI will help connected TV ad revenues rise to $51 billion in 2029, equal to 45% of traditional broadcast TV advertising, PwC projects When you purchase through links on our site, we may earn an ...