At this summer’s Fifa World Cup, Nike will unveil its Aero-FIT technology. Golf, and Rory McIlroy, will see the innovation ...

In the 11 years since PXG’s launch, the Scottsdale, Ariz.-based equipment brand has earned a reputation for making statements. Look no further than the tagline that company founder Bob Parsons ...

On January 23rd, 2026, TravisMathew announced their newest brand ambassador as golf influencer Gabby DeGasperis, known as ...

The time to buy a smoke alarm and a fire extinguisher is not while your kitchen is burning, just as the time to think about the warm clothing and items you need on the course is not on the first ...

SCOTTSDALE, Ariz. — On Friday, PXG — the Scottsdale, Ariz.-based golf equipment and apparel brand — launched a company first: a pop-up apparel store, located in the newly-renovated luxury wing of ...

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It’s officially Masters Week—the proverbial Super Bowl for golf retail as golfers near and far champ at the bit to get onto their local tracks flaunting the latest and greatest apparel, equipment and ...

Amazon Prime Day offers deals on golf apparel from top brands like adidas, Under Armour, Callaway, Vineyard Vines and more. Amazon Prime Day runs from July 8th through July 11th. An Amazon Prime ...

While many professional golfers sport brands like Nike, Adidas and FootJoy, there are countless brands within the game that make incredible apparel. Although the big brands are popular for a reason, ...

Reebok has reentered the golf market with a performance footwear and apparel franchise for men and women, according to a Tuesday press release. Reebok Golf will debut online, at Reebok stores and on ...

LifeLabs®, a materials science company pioneering temperature-regulating textiles, today released new consumer research conducted on their behalf last week by The Harris Poll examining how heat, ...

With golf surging in popularity, a number of brands from outside the golf space are delving into golf-centric apparel — from a traditional denim company to a sports betting site. As golf’s popularity ...