MONTEREY, Calif.—Goodyear's launch of the Assurance ComforTred Touring passenger tire will be supported by one of the company's largest marketing efforts ever, in part because of the use of online and ...

Since its introduction in 2004, more than nine million Goodyear Assurance ComforTred all-season tires have hit roadways in OE applications and in the replacement market. Even after six years of being ...

KISSIMMEE, Fla. (Jan. 25, 2010) – Call it Goodyear's “Oprah Moment.” Tire dealers attending the Akron-based tire maker's 2010 Dealer Conference in Kissimmee not only learned about the next generation ...

AURORA, Colo.—Sixteen years after launching its original touring comfort tire, Goodyear has launched the latest iteration, the Assurance ComfortDrive, which it calls the "most comfortable" riding ...

When it comes time to buy replacement tires for your family vehicle, the choices are seemingly endless. There are tires for different types of vehicles, different seasons and different kinds of ...

MANILA, Philippines - Goodyear Philippines, one of the leaders in the Philippine tire industry, recently launched its latest innovation and secret weapon for the rainy season: their new Assurance ...

Goodyear, one of the world’s largest tire companies, has announced a new entrant in the competitive all-season tire category. The Assurance WeatherReady 2, a follow-up to the first-generation ...

AKRON, Ohio--(BUSINESS WIRE)--The Goodyear Tire & Rubber Company today announced the launch of the Goodyear Assurance MaxLife ® 2, the next generation premium all-season tire designed to deliver more ...

Assurance International, under the official licensing collaboration with The Goodyear Tire & Rubber Company, today unveiled its new range of filters and batteries. Expected to launch at the end of ...