MONTEREY, Calif.—Goodyear's launch of the Assurance ComforTred Touring passenger tire will be supported by one of the company's largest marketing efforts ever, in part because of the use of online and ...

Since its introduction in 2004, more than nine million Goodyear Assurance ComforTred all-season tires have hit roadways in OE applications and in the replacement market. Even after six years of being ...

KISSIMMEE, Fla. (Jan. 25, 2010) – Call it Goodyear's “Oprah Moment.” Tire dealers attending the Akron-based tire maker's 2010 Dealer Conference in Kissimmee not only learned about the next generation ...

AURORA, Colo.—Sixteen years after launching its original touring comfort tire, Goodyear has launched the latest iteration, the Assurance ComfortDrive, which it calls the "most comfortable" riding ...

Does painstakingly researching your next set of tires make you … tired? There are numerous options out there spread across countless models, a bunch of different categories, and so many brands. In ...

MANILA, Philippines - Goodyear Philippines, one of the leaders in the Philippine tire industry, recently launched its latest innovation and secret weapon for the rainy season: their new Assurance ...

Don’t be an idiot like me. Don’t wait until February to put your winter tires on. But if you are a dummy like me, and you happen to miss the first snowfall (or the 61st or whatever), Goodyear’s latest ...

AKRON, Ohio, -- In an impressive display of fuel economy, two drivers from Australia have broken the "48 Contiguous U.S. States Fuel Economy Guinness World Record," driving a car equipped with ...