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Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3). The “Quick Getaway” depicted here is a play on both escaping the scene (specifically, flying ...
After the search giant welcomed more ads from small rivals like Ask.com, Google ad costs for some nonprofits ballooned. By Nico Grant Nico Grant reports on Google and its related companies from San ...
One of the fastest monopoly trials on record wound down Monday, as US District Court Judge Leonie Brinkema heard closing arguments on Google’s alleged monopoly in a case over the company’s ad tech.
Google is back in court, hoping to avoid a painful breakup of its advertising business. US District Judge Leonie Brinkema has already ruled that Google operated an illegal monopoly in digital ...
The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...
Mastering effective ad copy is crucial for achieving success with Google Ads. Yet, the PPC landscape can make it challenging to discern which optimization techniques truly yield results. Although ...
A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...