Google is slated to argue to a federal appeals court today that its AdWords platform doesn't violate trademark law. In a brief filed with the Second Circuit, Google argues that allowing marketers to ...
Google has launched an authorized reseller program in China for its AdWords pay-per-click online advertising business, a move intended to broaden the number of advertisers in that country, the ...
Google’s $100 million settlement over AdWords billing practices highlights the importance of transparency and could push for stricter digital advertising regulations. Google concluded a 14-year legal ...
A fundamental flaw in Google's AdWords' platform is proving to be extremely frustrating. When purchased keywords have a low search volume, ads often do not appear in queries, even if users are ...
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