(Reuters) -Google and app developer Flo Health will pay $56 million to settle a class action claiming they violated the privacy of millions of Flo app users by collecting information about their ...

Have you ever wondered how some apps seem to know exactly what their users want, delivering seamless experiences while driving growth and engagement? The secret often lies in data—specifically, how ...

Google simplifies analytics tracking with new one-click key event features in GA4, powered by machine learning. Google released one-click event tracking in GA4 with two features: "Mark as key event" ...

What just happened? A federal jury in San Francisco has ruled that Google must pay $425 million for unlawfully tracking millions of users who believed they had disabled data collection on their ...

A jury previously found that Google violated users’ privacy by collecting their data even after they opted out of app ...

Today’s question centers on the differences in Google Analytics 4 and Google Search Console measurement: “I’m reaching out for help with a puzzling issue in Google Analytics 4 (GA4). We’ve experienced ...