A survey has found that Google's AI-based search feature, 'AI Overview (AI Overview),' most frequently references YouTube ...

Third-party analytics data suggests Google’s AI Overview results in Search were significantly scaled back after the original rollout. Allegedly, these results may have dropped from 27% of queries to ...

Google’s AI Overview has sparked online confusion after noting 2026 as the next year. The error quickly went viral, drawing reactions from regular users, follow ...

People might think of Universal Analytics (UA) or a similar name when they hear "Google Analytics," a popular web tool that's as in-depth as it is accessible on devices like tablets. What might not be ...

Google rolls out Analytics updates: new visualization tools, anomaly detection, and enhanced revenue tracking. Google Analytics now lets you compare up to five metrics side by side. New anomaly ...

Reddit's connection with Google is growing deeper, and it's not entirely a good thing. As the social media titan makes its way through its post-IPO phase, it's caught in an ironic digital dilemma: ...

Marketing and advertising are experiencing an unprecedented era of transformation. Multiple market factors are at play: the potential deprecation of third-party cookies, the emergence of new ...

Google has launched a new free online course to teach beginners how to use Google Analytics 4 (GA4). The course aims to provide a starting point for people who want to learn about GA4 but have little ...

Reports that enable users to evaluate the traffic-driving and conversion effectiveness of campaigns implemented in Google Search Ads 360, Campaign Manager 360, and Display & Video 360 are now ...