Google has added a new display ads option for ad intents. The new option lets you pick between always show display ads with organic search results or show search ads with organic search results, and ...

Search ads are Google's way of connecting potential customers with businesses that offer the products or services they're interested in. When someone searches for a keyword related to your business on ...

You’d be hard pressed to find a Google Ads practitioner who loves the Google Display Network (GDN). Some may be indifferent to display ads, some (like me) may hate them, but I have yet to encounter ...

Anyone who is a real techno-geek about this stuff knows that there are two primary types of ads you can run through Google: text ads on the search network, and display ads on the display network.

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

Google has launched a pilot program introducing personalized advertising in its Search AI mode, called Direct Offers. This ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

Google Ads has introduced account-level placement exclusions, allowing advertisers to block unwanted inventory from a single, ...

Transatlantic Twofer in Google's Display-Ads Case: EU Levies €2.95B Fine, DOJ Proposes Breakup The European Commission also suggests that only 'a structural remedy' can end Google’s abuses of power.