In this post, learn best practices for getting and using your Google Maps API Key as well as the benefits for multi-location brands. With the rise and prominence of local search marketing, brands have ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. When we talk about “geocoding” we most commonly refer to textual ...

In the modern digital landscape, accurate location data is a cornerstone for a wide range of applications, from mapping services to logistics and beyond. To harness the full potential of ...

After months of merchant frustration over securing the required API key for website-reported local inventory feeds via Google Tag Manager, Google has now confirmed a straightforward process: Why we ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. Geocoding is the process of mapping an address or a location name to a point on ...

Today, Google Maps is easily one of the world’s most popular mapping services, allowing millions of users to plan their journeys, discover new places to visit, and get a taste of what it’s really like ...