A person posted their concerns about an e-commerce site that was ranking in the search results with barely any content. In fact, the domain that was ranking redirects to another domain. On the face of ...

Google recommends unique landing pages for important images instead of JavaScript-only galleries or URL fragments. Responsive images and modern formats improve user experience but aren’t direct ...

Since the beginning, search marketing’s central theme has been to help consumers find the information and products they seek. This is why quality score is an essential factor that benefits both the ...

Google introduced a new prediction model to better evaluate the quality of landing page experiences for search ads. This update is designed to reduce frustrating ad experiences and make it easier for ...

If you're a parent, you're used to repeating yourself. And Google was founded in 1998, so the organization is realistically in the age of parenthood, right? As a parent who has to endlessly repeat the ...

It's an old problem with a new twist since the search industry added generative AI to its tool chest. But this predictive model that improves navigation for better search ad visibility and engagement ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...