Google on Monday issued a few notable announcements. They include the addition of video to native ads in DoubleClick and Dynamic Ad Insertions to video on demand (VOD). Google also expanded its beta ...

Amidst its antitrust backlash, the tech giant is looking to get a slice of the inevitably lucrative market for ads embedded in generative AI assistants. As it stands to potentially lose ad revenue ...

Google has built an enormously successful business around the idea of putting ads in search results. Its most recent quarterly results showed the company made more than $50 billion from search ads, ...

Google’s long-teased Asset Studio, first announced at Google Marketing Live in May, has now surfaced in accounts. How it works. Asset Studio appears under Tools > Asset Studio and gives advertisers ...