Query groups uses AI to cluster similar search queries. The new card shows total clicks per group and highlights groups trending up or down. Query groups will roll out over the coming weeks to high ...

Natural language processing opened the door for semantic search on Google. SEOs need to understand the switch to entity-based search because this is the future of Google search. In this article, we’ll ...

Google aims to answer more complex search queries with a new technology called Multitask Unified Model, or “MUM” for short. Google revealed at its I/O conference on Tuesday that it’s in the process of ...

Last month, a Pew Research Center report shed light on Google's AI Overviews' effect on web publishing. In short, the analysis painted an abysmal outlook for anyone relying on web traffic. But on ...

Google Search is experimenting with Audio Overviews for certain Search queries, the company announced on Friday. The feature was first introduced to NotebookLM, Google’s AI-based note-taking and ...