AI Max has no conversion minimums Smart Bidding is required for search-term matching. AI Max draws on pages, ads, and keywords to create gen-AI ad variants. Google confirms no conversion minimums for ...

Datos data signals a tougher discovery era as AI cuts repeat searches, concentrates traffic, and leaves publishers with fewer ...

Clicks down in Google Ads? Diagnose Quality Score, impressions, ad changes, and competitor pressure, then apply quick fixes ...

The Google ecosystem’s supply-demand dynamics are shifting faster than newsrooms can adapt. For a decade, Google rewarded volume. Newsrooms chased a few trends, often drifting off-brand for traffic.

Overview Google Search is evolving to give users more control over the sources they see at the top of search results.As misinformation increases, prioritising t ...