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Remember Apple’s flock of birds swooping around, spying on users as they browse the web, a thinly disguised attack on Google’s ongoing Chrome tracking nightmare. Well, despite promises to the contrary ...

Google's data collection can be a double-edged sword: helpful in some instances and too invasive in others. Here's how to ...

Surprise more will shock Chrome’s huge user base. Updated July 25 with new industry report into the potential implications of Google’s proposed consent-driven privacy shift in Chrome. In a shock move, ...

Add Yahoo as a preferred source to see more of our stories on Google. When signed in to your Google account, your searches, clicked links, images, and videos are tracked. Things like your IP address, ...

I ditched Google Maps for a free alternative that doesn't track me (or drain my phone battery) ...

If you’ve ever had the creeping sense that Google knows a little too much about you, you’re not wrong. From your search habits to your exact location on any given day, Google keeps a detailed log of ...

Google released one-click event tracking in GA4 with two features: "Mark as key event" and "Create key event." Machine learning identifies important site events automatically, eliminating manual setup ...