Whether you are a business owner, a social media influencer, a budding entrepreneur or someone simply trying to get their first copywriting job, knowing how to write clear and compelling copy is ...

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After publishing an essay on five principles for great interface copywriting, I heard from hundreds of entrepreneurs, designers, and product managers who wanted to learn more about copywriting. The ...

This guide is designed to show you how to master copywriting with ChatGPT. In today’s digital landscape, the traditional craft of copywriting has undergone a significant transformation, embracing a ...

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Writing is already hard enough, but writing with the goal of ranking in Google requires even more strategic planning. Successful SEO copywriters consider what users want, and how search engines ...

Between social media, email, blogs, ebooks and more, it’s becoming apparent that the written word plays a part in our daily lives now more than ever before. As a result, the ability to write ...

One aspect of content writing that is rarely mentioned is writing on-brand content that is both SEO-friendly and appeals to your target audience. Form that perfect marriage, and you are well on your ...

When you're recognized as a brand authority, you become the go-to business for products or services in your industry; you can be more selective with clients, and you can charge higher rates that ...

Is artificial intelligence changing the art of copywriting? We explore the topic and the tools we can look to in 2019 to help improve marketing and sales copy. Creating high-quality content, at scale, ...